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In 2017, The KEY Collective’s #areuin? card program was launched to provide NH’s economically disadvantaged K-12 students access to out-of-school programming that they might not typically have access to due to financial constraints.

The #areuin? card gives these students the same opportunity as their peers with financial means, without having to experience the stigma of going through the red tape of applying for financial assistance each and every time they want to enroll in an out-of-school program.


By using the Federal Free & Reduced Lunch Program or Medicaid eligibility criteria, as well as qualified referrals from approved validators, every #areuin? card member is automatically vetted as being financially eligible for programs offered through The KEY Collective’s partner organizations and The KEY Collective’s voucher program.


To learn more about the #areuin? card program, please visit Frequently Asked Questions.


To learn more about how you can support our region’s youth-in-need, please visit How Can I Help? 


What our KEY Collective Community is Saying About the #areuin? Card Program

This is the first time we've been able to sign our son up for sports since it usually costs too much for us. He had so much fun and we had so much fun too watching him play soccer on a team with other little kids for the first time. We are very thankful!

Thankful Family

They made it so easy! I fill out so much paperwork and forms all the time, it's really nice not to have to do that with this program.

Family Feedback

The KEY Collective's "AreUin" Card program is a thoughtful, family friendly program that I am always excited to share with the families I work with. After one easy application with the Key Collective, parents can sign their kids up to so many different out of school sports and activities at a reduced cost or even free, and parents don't need to fill out any additional financial aid forms.  It's one and done! Thank you KEY Collective for a wonderful and easy to use program that provides enormous benefits to our families here on the Seacoast.

Jill Marchand


I am so excited and thankful to be part of this program. My girls will have a chance to do something which I can't afford.

Single Mom of 3 Girls

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